Eight brands of Hope for Nigeria have been outstanding in their investments in Nigeria’s human capital; hence represent their various sectors at the Movement of Hope for Nigeria. They will synergize during this economic season to boost Corporate Image of the brand “Nigeria” drive the economy, and exchange business values amongst each other, and with investors seeking leverage in Nigeria, to power the global economy at NIGERIA’S ENDORSEMENT & BRANDS EXHIBITION.
These brands have taken proactive measures to restore hope for Nigeria’s economy, after the long embattled COVID- 19 Pandemic. They have put in perspective strategic measures to revive Nigeria’s economy through synergy and exchange of values.
Nigerians within the P.L.C category, Professionals, Leaders, and Celebrities will explore values of these Brands and their economic impact on the Brand “Nigeria” in their 60seconds video. Eight Ambassadors from eight States will emerge to defend interest of Brand they stand for at NIGERIAS ENDORSEMENT & BRAND EXHIBITION.
See below excerpt of these brands captured by economy experts and compiled by, Noble Eze Oluchukwu, Administrator for Movement of Hope for Nigeria.
MTN NIGERIA (Telecommunication Sector)
MTN is the first mobile operator to be enlisted on Nigeria’s Capital Market. A major player in the telecommunication sector with massive network coverage with over 68.5 Million subscribers. MTN has restored hope for Nigeria’s creative world, investing in business ideas, sponsoring human capacity programs. Has provided jobs and created business opportunities in Nigeria. Upon the hit of the Covid-19 Pandemic, Nigerians swiftly resolved at Digital meetings and other forms of communication, this was made possible by a proactive brand like MTN as there was no decline in excellent service delivery during the period, as many Nigerians migrated to the 4G Network. MTN currently boast of over 5.76 Million 4G Subscribers. MTN restores Hope For her Nigeria through her partnership with AYOBA APP. Free data of 6144 terabytes has been given to consumers in over 16 Market, to cusion effect of the pandemic. This is equivalent to $147.7 Million value, as family, friends, colleagues and business partners could communicate at ease. Mr Ferdi Moolman, CEO of MTN Nigeria affirmed that the brand offered free money transfer through her MONO AGENT Network, as over 100,000 used the service.
FIRST CITY MONUMENT BANK (Banking & Finance Sector)
FCMB is a foremost institution ranked as great place to work with, due to convenient work environment, excellence service delivery, effective banking system and strong business network with reliable investments in Nigeria. Hope is certainly restored to Nigeria, as FCMB partner with IFC, a member of the World Bank, to grow the Agribusiness Sector with over $70 Million investment. Mr. Ladi Balogun, Group Managing Director of the Bank affirmed this partnership will foster economic growth, create jobs and increase rural incomes and better food security. FCMB is a reputable Brand with over 2,500 Professionals and wide range of business coverage. FCMB has created multi steams of income for business owners through her FREE CAPACITY BUILDING PROGRAMME. Over the years this bank has deployed massive support for SME’s, funding businesses, helping businesses build capacity and played advisory roles in ensuring that Golden Ideas are birthed polished and executed. Most of these ventures are currently becoming global brands. FCMB is poised at sustaining a network chain of growth and development for the brand Nigeria through her investments in human capital.
PWAN GROUP (Real Estate Sector)
PWAN is a reliable real estate brand in Nigeria with large business network, and value chain of investments in various States of the federation. This formidable brand has restored Hope for Nigeria through her multi-level marketing plan strategy deployed for this sector. Over the years this brand has recorded mile stone in business and created formidable impact through her empowerment scheme, rolled out cars, properties, trips and other valuable items to her partners. Their network strategy increased net-worth of business owners during covid-19 pandemic, hence turned many young Nigerians into millionaires. PWAN has created job opportunities, and currently has over 40,000 independent marketers, within seven years of its establishment. Chairman of the Group, Dr. Augustine Onwumere affirms his passion to raise men of great value for his generation.
MOBIL OIL NIGERIA (Oil & Gas Sector)
Nigeria is the largest Oil and Gas producing nation in Africa. The exploration of this sector by numerous brands has created business opportunities in Nigeria. Mobil Oil & Gas, a primary lubricant brand of EXXON-MOBIL is a foremost brand that have been consistent in boosting Nigeria Economy and delivering excellent services to Nigeria for many decades. This brand has delivered social investment projects to communities, such as educational, empowerment, health infrastructure provision, capacity development and funding of business initiatives. One of such is OWOWO Oil field discovery which is projected to boost Nigeria’s Oil reserves by 1Billion barrels with anticipated earnings of over 3 Trillion Naira. It has invested in youth and sport programs such as, NIGERIAS OIL AND GAS INDUSTRY GAMES (NOGIG) and is still investing in Golden Business ideas to further drive Nigeria’s economy forward.
COSCHARIS MOTORS (Auto Mobile Sector)
Profound business partnership and negotiation have been embarked upon by Coscharis. A reputable brand in Nigeria that stands tall amongst others, for integrity in business, excellence and landmark of legacy for the Automobile Sector. This brand have leveraged her business value to drive investors into Nigeria, hence the sole franchisee of BMW in Nigeria. Plans are ongoing between coscharis and Renault to assemble vehicles in Nigeria, as Renault considers Nigeria a worthy place of investment, the synergy between these giant brands will create multiple streams of income for Nigerians, ranging from manufacturing, sales and maintenance. President and CEO Coscharis Group, Dr. Cosmas Maduka, affirmed this partnership would allow the firm broaden its dealership scope as well as ignite the passion of Renault lovers in Nigeria. This is a worthy movement by coscharis to restore hope for Nigeria by birthing great opportunities for the Nation.
SLOT SYSTEMS (Mobile & ICT Sector)
SLOT has become a household name for Mobile & ICT World, as it comes to mind by default when computer village is mentioned. This reputation is built on excellence, branding and consistency in business without compromising standard. SLOT has created a roadmap for the brand Nigeria, by exploring business opportunities embedded in this sector, through innovation and creativity. Dr. Nnamdi Ezeigbo, CEO Slot Systems Limited is the idea behind TECNO and INFINIX in Nigeria. These products were not initially accepted in the market, but with his Corporate Business Marketing strategy, these brands gained prominence and was swiftly adopted by Nigerians. These distinct brands with unique features created numerous opportunities and economic boom to Nigeria’s ICT Market. Demands went high, outlets opened and service centers were introduced for efficiency, investors trooped into the market with more competing products which lead to diversification of brands. The collaboration of Slot and Ikeja Electric to train over 40 Participants on ICT skills was a great investment to participants. A projection of over 1000 persons will be trained across various states of the federation. SLOT has made an indelible impact for the sector and set the ball rolling to attract huge investments in Computer Village, Hub of Mobile & ICT Market in Africa.
FRIESLAND CAMPINA WAMCO NIGERIA (Foods & Beverage Sector)
Friesland is a major brand in dairy development in Nigeria. Peak milk is highly consumed in Nigeria with its raw materials majorly sourced from Fashola, Maya, Alaga, Saki and Iseyin, thereby restoring Hope for farmers within these regions. Jobs being created for about 35,000 dairy farmers, suppliers selling dairy feeds, minerals, milking cans, veterinary medicines etc. The Managing Director Friesland Campina, Mr. Ben Langat affirmed Peak Full Cream from Nigeria has more content than Peak Gold from Holland. He unveils “smallholder’s dairy farmer’s model” which will have multiple effect on Nigeria’s economy, to be replicate in various states of the federation in partnership with the government.
DANGOTE INDUSTRIES (Manufacturing Sector)
A foremost brand In Nigeria’s manufacturing sector is DANGOTE; this household name has been consistent over the decade by having its product presence in every home, based on its affordability, quality and high quantity supply of her products. This was amongst the first set of brand to send relief funds of over 1.5bn to combat the Covid-19 Pandemic that hit the nation. Success story of Dangote in Africa triggered global investments and business partnerships in Nigeria. The completion of Dangote Refinery and other modular refineries in Nigeria will further drive more investment in Nigeria, as more Nigerians will be gainfully employed and business opportunities will be explored. World Bank forecast that economic growth of 3.6 percent will be recorded within the next two years through the business movement of Dangote in Nigeria’s economy. President of the Group, Alh. Aliko Dangote, disclosed that the establishment of Dangote Petroleum Refinery is estimated to generate 11Billion Dollars annually, thereby restoring Hope for Nigeria.
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